Accessibility Policy

Effective date: 8 April 2026

1. Our Commitment

Scrummy Cream is committed to making our website accessible to everyone, including people with disabilities. We believe that all visitors should be able to access our content, browse our skincare products, and shop with us comfortably and independently.

We aim to meet the Web Content Accessibility Guidelines (WCAG) 2.1 at Level AA, which is the recognised standard for website accessibility in the UK and internationally.

2. What We Are Doing

To improve and maintain accessibility, we are working to ensure that our website:

  • Can be navigated using a keyboard alone, without requiring a mouse.
  • Is compatible with screen readers and other assistive technologies.
  • Uses sufficient colour contrast so that text is readable for users with visual impairments.
  • Includes descriptive alt text on all meaningful images, including product photographs.
  • Uses clear, consistent headings and page structure to aid navigation.
  • Avoids content that flashes or moves rapidly in a way that could trigger seizures.
  • Provides text alternatives for non-text content where appropriate.
  • Works across a range of devices and screen sizes, including mobile phones and tablets.
  • Uses plain, clear language to describe our products and policies.

3. Known Limitations

We are continuously working to improve our website’s accessibility. At present, we are aware that some older product images may not yet have full alt text descriptions. We are in the process of addressing this.

If you encounter any accessibility barriers that are not listed here, please let us know.

4. Assistive Technology Compatibility

Our website has been designed to be compatible with the following assistive technologies:

  • Screen readers including NVDA, JAWS, and VoiceOver.
  • Browser zoom up to 200% without loss of content or functionality.
  • Keyboard-only navigation.
  • Voice recognition software such as Dragon NaturallySpeaking.

5. How to Get Help

If you are having difficulty using our website because of a disability or impairment, we want to help. Please contact us and we will do our best to provide the information or product you need in an accessible format.

You can reach us at:

  • Email: hello@scrummycream.co.uk
  • We aim to respond to all accessibility enquiries within 5 working days.

6. Feedback and Reporting Issues

We welcome your feedback on the accessibility of our website. If you experience any barriers, please tell us:

  • What you were trying to do.
  • What the problem was.
  • The device and browser you were using.

Your feedback helps us improve the experience for everyone.

7. Formal Complaints

If you are not satisfied with our response to your accessibility concern, you may contact the Equality Advisory and Support Service (EASS) at equalityadvisoryservice.com, which provides guidance and support on equality and discrimination matters in the UK.

8. Review

We review this Accessibility Policy and our website’s accessibility at least once a year, or whenever significant changes are made to our website. This policy was last reviewed on 8 April 2026.

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